Content
Marketing Agency
As featured in
Content Marketing Agency
What is Content Marketing, and how can it help your business thrive?
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Content marketing focuses on creating helpful and valuable pieces of information for your target consumers on the marketing platforms where you have a presence.
The key is to know what type of content marketing pieces you need to create and for what platforms. Moreover, understanding the type of content your target audience is searching for is of utmost importance to creating a successful strategy.
Being in the right place at the right time pays off, especially in the case of small businesses looking for effective content marketing strategies and where resources tend to be more limited.
How can Toucan Insights Content Marketing Agency help you with your content marketing?
No matter the industry in which your company operates, you must create and share valuable content to increase brand awareness and position your business as a trustworthy authority.
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Showcasing what you do and how you do it is one of the key aspects our content marketing agency focuses on so your potential clients can better understand your products or services and how you can help them. Some known content marketing methods include articles, captions, images (e.g. for social media), infographics, videos, and games.
At Toucan Insights, our content marketing agency first analyzes the market and industry in which your company operates. Then, we match this with the keywords your target audience uses to look for products and services like the ones you offer to create the best content for your company.
By doing this, our content marketing agency creates the right content marketing for your business so your target audience can find your services online when they search on Google.
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In this sense, publishing updated content regularly helps your target audience find your business and services online, thus boosting your business' top-of-mind awareness.
Book your Consultation with our Content Marketing Agency today!
At Toucan Insights, our content marketing agency's mission is to help businesses create and distribute
high-quality content that drives engagement, builds brand awareness and generates leads.
By following our step-by-step process, we ensure businesses navigate the content marketing landscape with confidence and achieve sustainable growth.
Client's Testimonials
We contacted Toucan Insights to relaunch our branding and e-commerce. They conducted detailed consumer research and helped us define our clientele.
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Thanks to recommendations and implementations made by Toucan, we were able to develop a new content marketing strategy and optimize our SEO, which increased organic traffic. I highly recommend Toucan Insights' services.
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Lindsay Pinkerton | VP Sales & Marketing
Neon Buddha
Fashion | USA & Canada
Step by Step
How Toucan Insights Content Marketing Agency works, step by step.
Step 1. Initial Consultation | Content Marketing Agency
Objective: Understand your goals and define the scope of the content marketing strategy.
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Client Meeting: At Toucan Insights, we begin with an in-depth meeting to discuss your business objectives, target audience, and specific goals for content marketing. This initial consultation helps us, as your dedicated content marketing agency, to understand your unique needs and challenges.
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Needs Assessment: We conduct a thorough needs assessment to identify your specific content marketing requirements and expectations.
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Define Objectives: Together, we clearly define the content marketing objectives, ensuring they align with your overall business goals.
