Small Business, Big Reach: Nurturing Digital Growth is the ultimate digital marketing course for businesses, entrepreneurs, SMEs owners, and students that want to comprehend the art of digital marketing and how to implement it.
This course is designed to help you understand your customers better, build a robust digital marketing strategy, and drive organic traffic to your website without spending a penny on ads.
The course modules are designed in order, starting with Marketing Research and followed by Branding, SEO, Content Marketing, and Social Media Marketing. Every module includes tools, best practices, business cases, a checklist, and the trends that will impact each area in 2024.
Additionally, the course includes 100+ free complementary online resources that will strengthen your skills and broaden your knowledge in the field as you progress through the course.
Digital Marketing Course
- 214 pages designed in a step-by-step manner, so you will be able to immediately start implementing the concepts addressed throughout each module into your business.
- A course divided into the main 5 modules that you need to understand how digital marketing is connected and to develop a sound organic digital strategy without spending a penny on ads. The 5 modules are Marketing Research, Branding, SEO, Content Marketing, and Social Media Marketing.
- 2 Case studies introduced in Module 1 (Marketing Research) that will guide you from scratch on how you need to conduct research applicable to your business.
- Business cases in each module that are aimed at enhancing the learning with practical and real-world examples.
- 100+ free complementary online resources (linked in the course) that will expand your knowledge and allow you to gain a broader perspective on each subject area.
- Introduction to tools and best practices that you can implement in your digital channels right away.
- The latest trends and tips that are shaping the way in which each area is evolving.
- A Social Media Content Planner with ideas for 30 days.
- 5 checklists. Each module contains its own checklist to help you keep track of your progress on the implementations in each module.